ENROLLMENT MANAGEMENT SERVICES

Image, Branding and Marketing Services
IES works with colleges to develop image, branding marketing strategies to increase both the number of leads and generate inquiries that are most likely to graduate from your institution. Our team of experts will perform branding and marketing strategy audits and make recommendations on how to maximize your efforts to produce measurable results!

SWOT Analysis
Identifying your strengths and weaknesses within your current and future environment is key to any institution’s success. Unfortunately, few institutions have the resources in time or personnel to perform a comprehensive study. This report provides detailed information concerning current circumstances including a competitive analysis, identifies future trends that may impact your institution and assists in ascertaining potential strategic initiatives you may wish to consider. This is an excellent document for institutions to utilize as part of their strategic planning process.

Scholarship Leveraging
If you are considering implementing or reformatting institutional scholarships to address the increasingly competitive market place, Integrated Enrollment Solutions can assist you! Many institutions make the mistake of allocating too much or too little in this area as a result of incomplete data regarding how best to meet student profile goals and understanding student needs. Let IES staff review your current students, enrollment goals and current scholarships to develop an effective program to maximize your scholarship dollars. This service includes identifying pricing issues and competitors specific to each of your target markets.

Enrollment Planning and Forecasting
Integrated Enrollment Solutions has a variety of tools available to assist you in developing a comprehensive, structured enrollment plan for all students groups (new, returning and re-enrollments). The enrollment plan also serves as an excellent management tool for regular staff meetings. Based on historical data and institutional goals, tasks, responsible parties and time lines are established for each department throughout the institution.

Retention Strategies
Integrated Enrollment Solutions specializes in student retention. We have a variety of proven strategies available that will positively impact student persistence and graduation rates including staff development, retention planning, early alert practices and more. We also develop comprehensive programs to re-enroll students who have withdrawn through implementation of proven ‘win back’ tactics.

Recruiting Programs
If you are looking to improve recruiting and conversion programs for specific markets such as adult, high school or community college markets, IES can assist you in developing effective strategies to increase your effectiveness. We work closely with colleges to ensure programs ‘fit’ the organizational culture.

Staff Development
Are you looking for ways to provide professional development to your admissions, advising/retention, financial aid or career services teams? Let IES work with you to customize a training program specific to your institution. Our team of proven trainers will develop and present professional development programs proven to increase effectiveness and efficiency of your staff.

Process Audits
Sometimes a fresh set of eyes are just the thing to assist you in identifying opportunities to streamline processes and increase customer service. It's often difficult to take the time to objectively review what is going on around us when we are thinking about returning phone calls and getting ready for the next meeting.

Enrollment process audits, review the entire student experience to maximize both service and satisfaction. Audits also provide strategies for increased institutional collaboration, effectiveness and efficiency. IES provides limited duration, on-site enrollment and technology audits. Our team of experienced content experts will meet with staff and students, and observe processes in action. The resulting comprehensive report identifies both strengths and opportunities within your entire enrollment process including supporting data management systems.

Results of the audit are compiled in to an extensive report and reviewed with college staff. Together the institution and audit members d e terminewhich relevant strategies best fit, identify available resources, prioritize strategies and develop implementation tactics. An enrollment audit is most effective in conjunction with analysis of process measures.

Specific audit areas include:
MarketingAdmissionsFinancial AidRegistrationAdvising/Retention
Student Services     Career Services    Automated Enrollment     Technology      Reporting

Student Profiling
Make sure you are treating the root cause of attrition rather than the symptom. Reviewing detailed information on new, current, stopped-out students and successful graduates will help you identify how to effectively recruit and retain students who will complete their education.

This detailed and comprehensive analysis provides institutions with demographic information, observations regarding lost markets and process issues. Special emphasis is placed on examining the gaps between groups to identify specific student categories that are being lost at each point in the retention process. Profiling reports include suggested tactics to address areas of opportunity.

Three levels of analysis are available:

1.    New Students which measures leads through applicant start;
2.    Graduates—students who begin classes through graduation; and
3.    Comprehensive profiling reviewing the entire enrollment process from lead through graduation.